SHOP - Demographic Data From Online Shoppers For E-Commerce Sites
SHOP
Get Social With Your Customers
Do the shoppers at your online light bulb store care about price, selection, or the latest incandescent? There is a good way to find out!
What if your shoppers virally market your online store for you? SHOP provides them with the ability to do just that!
SHOP is a new free marketing tool for ecommerce sites that allows you to:
- Gather detailed demographic data about your visitors
- Discover valuable statistics about online shopping habits of your targeted audience
- Engage your visitors with a fun survey that asks them “What Type of Shopper Are you?”
- Harness the power of these same shoppers by allowing them to share their results via Facebook and Twitter – Providing the opportunity to allow them to virally market your ecommerce site to their own networks!
Getting Your Customers to Market For You
Broad statistics about online shopping reveal general trends but are not always helpful in fine tuning marketing strategies. Ecommerce businesses are always on the lookout for new ways to reach their target audience and market their business. SHOP is a new free tool that provides two useful tools for E-tailers:
- Gain valuable psychographic and demographic data about your shoppers. View your real-time Crowd Science dashboard including demographics and shopping attitudes.
- Engage your shoppers in a unique way with SHOP. Your audience can interact with your brand and virally attract potential shoppers from their social networks – Exposing your ecommerce store to a new potential stream of customers.
Here’s How it Works
For Shoppers:
|
Your shoppers are politely |
The shoppers can then share their "shopper type with their friends on Facebook or Twitter |
The shopper's friends are invited to take the fun survey for themselves and come back to your site |
For Etailers:
|
Set-up & configure your SHOP project. It takes a few minutes |
Add the lightweight script to your site's source code and start SHOP. |
See your insights in real-time in your online dashboard |
More Than Web Analytics
Broad statistics about online shopping reveal general trends but are not always helpful in fine tuning marketing strategies. Ecommerce businesses are always on the lookout for new ways to reach their target audience and market their business. SHOP is a new free tool that provides two useful tools for E-tailers:
- Gain valuable psychographic and demographic data about your shoppers. View your real-time Crowd Science dashboard including demographics and shopping attitudes in additional to standard analytics such as referrer and time spent.
- Engage your shoppers in a unique way with SHOP. Your audience can interact with your brand and virally attract potential shoppers from their social networks – Exposing your ecommerce store to a new potential stream of customers.
Technical Requirements & Specifications
- Crowd Science tag must be installed on the site’s source code.
- Site must be JavaScript enabled.
